The feedback loop for behavior change is broken.

Changing an ingrained behavior or creating a new one requires that you endure some level of discomfort before you advance your cause. It gets harder before it gets easier. Persevering through this voluntarily - when our evolutionary wiring is screaming at us to "turn back!" - is not normal.

This sets up a contentious relationship from the start. It makes us approach change as if it were a cold shower. We only jump in if we absolutely need to.

But what if the water was actually warm from time to time, and you didn’t have to jump all the way in to find out?



A New Lens: Change As An Experiment

We’d like to propose a new lens for how we approach change: that we think about each change as an experiment, not a giant undertaking.

We’ll say that again because it’s so important. Instead of thinking about any new lifestyle change as a giant project, first approach it as an experiment to decide whether it works for you. Look at your situation. Figure out a good first step. Try it out. Then repeat.

Every personal attempt to change is then a unique, "n of 1" scientific experiment into unknown territory. This makes curiosity, self-compassion, and the willingness to fail requisite skills. Sometimes you’ll succeed and other times you’ll fail, but either way you’ll win - by learning something new about yourself.

In our own lives and in the lives of thousands of course-takers at Change, this approach has consistently delivered results. It has worked well in spite of, or perhaps due to, not being tied to a single behavior change model. It’s been so successful that we rethought our product, and indeed our entire approach to behavior change.



We Need Your Help

We’re only just scratching the surface here. We’re excited to have you join us as we delve into the world of change. Through reading this guide, you’ll acquire knowledge and skills that aid you in your own experiments, and we’ll need your help in thinking through some of the tough questions. Be forewarned: you’ll leave with more questions than answers, an inevitable outcome in any truly human field of inquiry. If you have any questions or comments about this guide, please feel free to email us!